Eric Norlin


Technology Conferences
38 minutes, 17.7mb, recorded 2011-02-09
Eric Norlin

Eric Norlin is an expert in creating and running technology conferences. Many professionals find conferences particularly important, where developing new ideas and services often begin as part of brainstorming and networking. Eric discusses his work in various conferences, including Defrag, Gluecon, and Blur. He also reviews the issues related to user interfaces, the main subject of Blur.


Eric Norlin began organizing technology conferences in 1999. In 2002, he became an owner and organizer of Digital ID World, which was acquired by IDG via a joint venture in 2005. More recently, he founded SaaScon (Software as a Services conference) in conjunction with IDG World Expo. He also currently runs the successful Defrag Conference. Eric's foray into technology began when his father brought home a Commodore 64, evolved into work with the National Security Agency, and transitioned into roles running content for technology conferences, writing articles for technology publications and serving as a vice president of marketing at an identity technology startup (Ping Identity). Eric's work has been featured in The Wall Street Journal, BusinessWeek, Inc. Magazine, CNet and NetworkWorld.

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